IBERSOL | Integrated Management Report - 2024

INTEGRATED MANAGEMENT REPORT 2024 only way we can guarantee the excellence of our operations and ensure the best experience for our customers. Innovation continues to be a strategic pillar for our growth. We are pre- sent in all sales segments and devices, guaranteeing an omnichannel experience through our restaurants, our Apps, online platforms and self- order kiosks. We always endeavour to be attentive to our customers’ needs, developing innovative and differentiating products that strength- en our position in the market. Sustainability is a priority for the Ibersol Group. Although we have made significant progress, we know there is still a long way to go. We are committed to adopting more sustainable practices, reducing our envi- ronmental impact and promoting a culture of social responsibility in all our operations. The global climate will continue to present challenges, but we believe in our ability to adapt and overcome them. The resilience of southern European markets, fuelled by tourism and rising household disposable income, gives us reason to look to the future with optimism. Together, we are stronger. We are stronger in our value proposition for clients, in the differentiation of our beloved brands, in co-operation, in sharing knowledge, in training everyone and in our ability to negotiate. We are stronger because we believe in our path and are prepared to continue building a solid, sustainable and benchmark group. Given our size and responsibility, we are committed to striving for better results and I believe that, together, we will continue along this path of success. 7