IBERSOL | Integrated Management Report - 2024

INTEGRATED MANAGEMENT REPORT 2024 The Ribs brand concept is “True American Barbecue”, a truly Ameri- can steakhouse concept, which has a restaurant operating in the Al- mada Forum, with a pleasant table space and a take-away and deliv- ery service. All the dishes are freshly prepared on 100% holm oak charcoal grills, which gives them a genuine and unmistakable flavour. With décor and furnishings 100 per cent inspired by the United States, the spaces reproduce an authentic American style so that customers feel immersed in this American experience. The restaurant’s proposal in Portugal centres on “Grilled Ribs”, which can be served with its unmistakable BBQ sauce or, alternatively, with a Piripiri sauce, which is very popular in the Portuguese market. In addition, the brand is committed to high-quality burgers, specially developed for the brand, with the “Double Great American Burger” being a favourite with our customers. The brand has also added a “Tex Mex” line to its offer. PORTUGAL 51