IBERSOL | Annual Report 2021
ANNUAL REPORT 2021 Pasta Caffé reached the end of 2021 with 2 operating restaurants in the Norteshopping and the Parque Atlântico, both with table service, take away, and home de- livery. The pandemic which began in 2020 had a very significant im- pact on supply and demand at the shopping centres and, espe- cially, on their restaurant units. Specialised in Italian cuisine, Pasta Caffé was one of the players that suffered most with fall in demand. The brand has always positioned itself as a table service restau- rant, a calm location away from the hustle of the shopping centre food courts. PORTUGAL Regarding customer’s opinions, we continued to consolidate the “Pasta Experience” programme, an on-line platform where cus- tomers evaluate all the relevant aspects of their experience in re- lation to service and offer, ena- bling them to make suggestions for improvement. This tool al- lows us to “see the brand’s per- formance through the eyes of the client”, which in turn helps us identify changes that lead to an improvement in the satisfaction of our guests. 91
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