IBERSOL | 2019 Annual Report

Counters Founded in 1991, having first opened in Barcelona, Pans & Com- pany is one of the leading brands in the Iberian sandwiches and Coffee & Bakery market, with a presence in the Spanish, Portuguese, Italian and, as of 2019, Moroccan markets. Pans & Company ended 2019 with 101 restaurants. The second semester of the year was marked by the launching of a home delivery service, throu- gh aggregator platforms and an investment in refurbishment and opening of new restaurants. In 2019 we refurbished 2 restau- rants (one in Xanadú Shopping Centre, in Madrid and the second in the Parque Astur Shopping Cen- tre, in Asturias) and opened nine new ones: Three in the retail chan- nel (Plenilunio SC in Madrid, Lagoh SC in Seville and Denia in Alicante) SPAIN and six in the Travel channel (three in Barcelona and Malaga airports and two “Café Pans alone” in the Alicante airport and AVE station in Girona). In the sandwich range, which is the brand’s main offer, mention must go to the “Street Pans” innova- tion campaigns, a trio of authentic “street-food” flavours, “Bocadillho de vertigo”, with two 10cm tall re- cipes, and the relaunching of the “Pans Experience”, an innovative and exclusive format. Additionally, the brand launched “Veggies&Vegans”, an exclusive selection of 100% vegetarian and vegan products, mostly made out of vegetable protein and which re- flect the brand’s commitment to creating innovative offers and im- proving its leadership position in its segment in Spain. 76