IBERSOL Annual Report and Consolidated Accounts 2017

Counters The Miit brand reached the end of 2017 with 49 employees and 3 operating restaurants, located in Norteshopping, Vasco da Gama Centre and in Co- lombo Shopping Centre. The concept behind MiiT responds to a trend observed in Portuguese con- sumers who are increasingly aware of the need to practice a healthy and balanced diet. The brand is also, therefore, part of the Ibersol Group’s insti- tutional programme called Viva Bem (Live Well), which provides nutritional information promoting a balanced diet and healthy lifestyle. PORTUGAL 80